There’s never a dull day at the NKPR office, especially when the place is transformed for the many media events we host. On Wednesday October 26, the boardroom was turned into a splashy nail polish party, celebrating 30 years of essie nail polish and the launch of three new collections. We chatted with Laurel Thomson of essie Canada about the new Luxe Effects collection.
What are the new lines we’re celebrating and what’s the inspiration behind them?
“We’re here to introduce Luxe Effects glitter topcoats, a fun and easy way to punch up manicures, as well as the Resort and Spring collections. Resort is a line inspired by the jet set for travelling women. The Spring line is inspired by the economic downturn – Spring to invest in! Feel good in hard times!”
What do they remind you of?
“It reminds me of candy! Bright poppy colours for the go-getter woman.”
What’s your favourite new shade?
Best way to avoid chipped nails?
“We’ve got topcoats for that! Good To Go and No Chips Ahead.”
Are there rules to nail polish?
“No! I think now more than ever women are being creative with their nails. Different colours, textures. Nail art is exploding – it’s no frills colour experimentation and an easy and disposable way to express yourself.”
We want to know what shade is on your tips this season! Do you think the season should dictate the colour on your nails? To glitter or not to glitter? Tell us in the comments!