IT Lounge: Day 2!

September 9, 2011, 10:41 pm

The IT Lounge continued to buzz with film festival fun on the second day of its weeklong run!

Academy Award-winning writer/director Paul Haggis (Crash, Million Dollar Baby, The Next Three Days) checked out the IT Lounge brands supporting his charity Artists for Peace and Justice, an organization that’s changing the lives of the children of Haiti by providing them with food, clean water, medical care and free education. Paul enjoyed all of the brands and took special interest in the latest touchscreen eReader from Kobo, a brand that’s donating funds to APJ for every celebrity who signs up for their Trillion Minute Challenge.

Paul Haggis gets into a Mercedes-Benz

Though So You Think You Can Dance Canada judges Jean Marc Généreux and Blake McGrath didn’t take advantage of hair stylist Brennen Demelo’s styling skills with Goody’s Simply Styles tools, they did ham it up in the brand’s photobooth. Goody is making a donation to IT Lounge official charity Camp Oochigeas for every celebrity who takes a photo.

Blake McGrath and Jean Marc Genereux at the Goody photobooth

Former NHL Goalie and Hockey Night in Canada broadcaster Kevin Weekes puckered up in Stila Long Wear Lip Color to make a truly beautiful contribution to the brand’s Kiss For A Cause initiative. They’re also making a donation to Camp Oochigeas on behalf of every celebrity who smooches and signs their IT Lounge canvas. (And the colour? It could only be “Outrageous”!)

Kevin Weekes gets his lips done for Stila's Kiss for a Cause

Dewy-skinned Canadian songstress Sarah Slean stocked up on G.M. Collin’s new Phyto Stem Cell+ line, and swooned for super soft leather handbags from new-to-Canada brand Coccinelle.

Sarah later met up with crooner Royal Wood and House of Marley’s line of eco-friendly headphones was music to their ears.

Sarah Slean and Royal Wood with their new House of Marley headphones

Toronto Maple Leafs Clarke MacArthur and Joffrey Lupul checked out Fila Skeletoes in the brand’s private suite. Maybe they’ll be put to use during training sessions for the upcoming season!

So You Think You Can Dance judge Mary Murphy looked like a hot tamale in the chic Simply You jewellery she picked up.

Mary Murphy checks out the goods at Simply You jewellery

Check out more photos from Day 2 on Flickr!

Tomorrow’s expected IT Lounge visitors? Colin Farrell, Morgan Spurlock, John Lydon, Camille Sullivan, Erin Karpluk, Lauren Collins, Gabrielle Miller and more!