For this week’s IT List we’re giving you the chance to talk. After coming across an article warning “Ignore Google+ at Your Own Peril,” we asked Twitter what they thought of the social network.
The online behemoth’s answer to Facebook and Twitter seemed so promising at first – it came right at a time of social media fatigue, when we were sick of Facebook’s constantly changing timelines. It promised to be the be-all-and-end-all of social networks. After bragging about Google+ invites and testing the waters, we all sat back and waited for it to catch on.
So what happened? Well, nothing really. It’s the first thing you notice when you log into your Google+ account. All there is is a blog post from early October and the proverbial tumbleweed tumbling by.
Still, Rebecca Davis, who penned the above article says that even in its early stages, Google+ can be a valuable resource for PR and marketing pros. The main argument here is that we shouldn’t sell Google+ short simply because it didn’t immediately become the new Facebook.
Another interesting point is that the +1 button could change the way we take information in online. According to Davis, “+1’s effect on search results may change user behaviors we’ve been seeing for nearly a decade. Transparently, users see that a friend has found a link valuable and are more likely to click on it; behind the scenes, Google may add this layer to the relevance of search results and shift the very content of search results. Seismic shifts are possible.”
These “seismic shifts” haven’t happened yet and it’s doubtful they’ll happen any time soon. For the time being, Google+ isn’t the Facebook replacement we all thought it would be and remains a social media ghost town.
Here’s what you had to say: What happened to Google+? Do you still use it?
-Elli Stuhler (@ellistuhler)