The Globe and Mail

December 16, 2010, 4:09 pm

“As a staff writer with The Globe and Mail newspaper for the last 25 years, I have worked extensively with public relations professionals, but few as enterprising and accommodating as NKPR. The company’s founding of the IT Lounge within the Toronto International Film Festival is not only innovative from a media and marketing perspective, it also shows how public relations can function as a story. Gifting lounges have very much been a lifestyle over the last few years, and NKPR was the first to launch the phenomenon inside one of the world’s biggest cultural events. I am impressed by NKPR’s roster of clients. From Kiehl’s and Goody to Camp Oochigeas and Artists for Peace and Justice, each one speaks to a story of brand integrity and corporate responsibility. Whenever I have covered an NKPR-sponsored function, I get my information delivered quickly, succinctly and with a smile. I find president Natasha Koifman and her dedicated team a pleasure to work with and have no hesitation in recommending their services.”

Deirdre Kelly
Lifestyle Reporter
The Globe and Mail